What Are You Waiting For?

It has been estimated that a typical American spends a full six months of their life waiting for one thing or another. That waiting could be in traffic at rush hour, at a security checkpoint at the airport, or in the checkout line at a grocery store. One thing that all of these scenarios have in common is that nobody likes them. We all hate to wait! And this is not just a commentary on human psychology — this fact has very practical implications for businesses, especially in the retail sector. A recent survey revealed that 70% of people are unwilling to wait more than fifteen minutes in a line. And this problem may grow over time, as younger respondents indicated that they were more willing to exit the line before their turn if the wait was too long.


This is a companion discussion topic for the original entry at https://www.edgeimpulse.com/blog/what-are-you-waiting-for